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Zaka
Product brand development for a premium rum brand Exported to a european market.
- 20,000 units sold in 1.5 years in France and 3rd batch in production
- 1 more label added to the collection
- Opening the Slovakia, Poland and US markets
STORYTELLING
- Research
- Copywriting
- Storytelling around a character / a myth
COMMUNICATION TOOLS
- Brand toolkit
- Product booklet
- Print ads
- Photography
- Facebook ads and instagram posts
- Website
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